Born in 1971. DEVILOCK producer. Formed HARDCORE BAND and GMF SUPERHYPE from the 1990s. In 1996, he founded apparel brand DEVILOCK as a music activity.
Many musicians have appeared at music events held in-house since 1997, mobilizing a total of 200,000 people and creating a major movement of fashion x music. After that, he gave birth to a big culture that merged fashion, music and martial arts.
From 2004 to 2006, popular artists from overseas gathered and held a group exhibition `VISUALL` in USA, Canada, Hong Kong, Taiwan and Japan.
After that, he worked on projects such as comic ONE PIECE, Sanrio HELLO KITTY, and denim brand Levi ’s.
In 2008, he participated in the biggest Asian fashion award held in Beijing as the only Japanese presenter.
In 2009, he hosted the legendary fashion industry's largest music event, DEVILOCK Night.
Announced dissolution of DEVILOCK on his blog on November 11, 2010.
In 2012, we held DEVILOCK Night THE FINAL and mobilized a total of 70,000 people.
After that, he moved to Canada, Portland, etc. while working as a creative director of the project WILD ONE that runs around the Americas and Italian shoe brand BUCCHUS, and while traveling across the world, he is currently an accessory brand SCHWESTER, Produced apparel brand DECOY & co.
He also has close ties with Edison Chan of Hong Kong and has provided a great deal of support for the launch of CLOT, and Edison himself is the boss of Tokyo.
The friendship is not limited to Japan, and it is worldwide such as KAWS (US), WKINTERACT (US), ERIC SO (HONG KONG), STASH (US).